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Podcast | The four generations shaping luxury in China – with Dr Julie Laulusa
Podcast
Four generations of consumers are shaping the Chinese luxury market – Dr Julie Laulusa, managing partner of Mazars in China breaks down different customer tastes and trends in one of the world’s largest luxury markets.
Mentioned in this episode:
- “Conscious, collaborative, connected: making over the luxury business model” a study by Mazars in partnership with Arianee.
- “Chinese luxury brand consumers — a generational, gender and city-tier analysis” a study by Mazars.
- “Chinese consumers in 2021: how priorities in lifestyle consumption are changing” a study by Mazars.
Follow and listen to Let’s talk luxury
Let’s talk luxury is the Mazars podcast series about how and why luxury brands are undergoing a business model makeover. In each episode, luxury experts discuss what’s happening in the sector, including authenticity, circularity, new customer cohorts and retail experiences worth posting about.
Follow and listen to Let’s talk luxury on Apple Podcasts, Spotify, or wherever you find your podcasts.
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